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Let Us Promote Your Construct 2 Games!

by Tom | 14th, October 2016

Note from Tom This is a post from our recently newly appointed social media manager Laura!

So, you’ve made your game using Construct 2. You’ve exported it to browser, mobile, console, whatever. Now what? How do you get your game known? Well we’re going to try and help.

Here at Scirra, we really enjoy seeing the creations that our community has come up with - sometimes we wish you’d tell us more! That’s why we’ve come up with these guidelines to make it easier for us to work with you.

First of all, these guidelines apply to Social Media ONLY, so that’s Facebook, Twitter, YouTube and we’ll throw our blog in there. At some point in the future we might address the games featured on our website - but not at the moment.

Now, we’ll take this opportunity to say: We can’t promote every single game that you guys make. We simply don’t have the man power! And we’re pretty sure you’d get annoyed quickly by the inevitable volume of posts. So what does that mean for you?

Basically, if your game is a straight clone, something that’s been built by copying a tutorial or just something you threw together in 5 minutes, chances are we aren’t going to promote your project. But feel free to post them in the arcade or the forums, the community has a lot more time to check things out than we do!

So let’s break down what we’re looking for for each platform:


This is probably the easiest platform to promote things on. At a basic level, you can tag us in a tweet using @Scirra or the hashtag #Construct2. If we think your stuff looks cool, we’ll retweet. Boom, instant promotion.

Or, send us some photos, GIFs, links to Steam etc and we’ll do our own tweet(s) about your game!


The home of videos! We’ve got playlists specifically made to show off your creations! If they start to get cluttered we may rearrange them, so if you suddenly can’t find your video, we may have moved it to a new playlist!

In order to be featured on our YouTube channel, your videos will need to meet some basic requirements:

  • Title - Does your video have a good title? Does it clearly explain to the viewer what this video is about? Have you got capital letters in the right places?
  • Description - All videos should have a good description, some ideas of what you could include:
  • Game Genre - have you made an action, puzzle, platformer etc.
  • Release platform - is your game for mobile, browser, Scirra arcade?
  • Greenlit on Steam? Have you put your game on Steam Greenlight? Has it already been Greenlit?
  • Expected release date - if you know when you plan on releasing the game, it’s good to include it, even if it’s just something vague like Early 2017.
  • Spelling & Grammar - As a company, we need to look professional so we’d like to be posting videos that also look professional! So please try and check your spelling and grammar. We may offer tweaks to titles, descriptions etc to improve any English. Please don’t be offended, we want you to look as good as possible! (If your video is not in English, we can still feature it.)

A couple of things that we’d be really happy if you included:

  • Tags - if you want to tag your video with Scirra or Construct 2, we’d love it!
  • A link to our website/where to download Construct 2 - share the C2 power!

Your videos don’t have to be anywhere near as fancy as the ones below, but they’re good examples!

For a Let’s Play: This video demonstrates what a good description contains. A little intro to the video, a bit about the game you’re playing and some associated links.

For a Trailer/Gameplay Video: Again, this video has got plenty of information for potential players in its description.


Ah Facebook, the platform we’ll have to be the most picky with! In order for your game to be featured on Facebook, we’ll need something snazzy - lovely screenshots, funky GIFs, YouTube trailer. The kind of thing you’d put in a PressKit.

On the subject of GIFs, if you want us to use them then you’ll need to either make sure they’re hosted on tumblr or GIPHY (or something similar) and give us the link OR send us the GIF file and we’ll upload it to GIPHY. Facebook gets a bit funny about GIFs you see.

If you want to learn more about getting your images just right for Facebook (or anything else for that matter), then you can check out the link below:

It would be helpful if we knew a little about your game. So you can provide us with a little bit of background, genre etc or if you like, show us where we can play the game and we’ll form our own opinions! It does help us to have a good idea of what your game is before we promote it. We need to make sure that it fits in with our company image, and that it is something that we should be promoting!

Also, when you contact us about promoting your game, we may ask if you want to produce a guest blog, something like this: It doesn’t need to be that long, but it’s a good example of a guest blog post. Sometimes it’s nice for the community to hear directly from you developers! So let us know straight away if this would be something you’re interested in.

So, if you want to get in touch with us about promoting your game you can:

Once we’ve received your message, we’ll send you an interactive form to fill in with all of the relevant data. Alternatively you can download your own copy here:

So get busy and send us your projects. We look forward to seeing what you come up with!

Now follow us and share this



drpool 5,133 rep

Thanks, Scirra. This is a very generous offer indeed.

Friday, October 14, 2016 at 1:55:10 PM
gillenew 25.5k rep

niice! This news is so great and came in good time :D

Friday, October 14, 2016 at 1:55:26 PM
KENYONB 2,602 rep

Excellent! I'll be taking advantage of this for my game Ball Walker.

Friday, October 14, 2016 at 2:03:10 PM
TackerTacker 7,877 rep

Great move!
It's about time that Scirra promotes its user base. I'm looking forward to see more Construct 2 projects.

Friday, October 14, 2016 at 2:08:04 PM
betoraposa 2,659 rep

That is nice!
I need to finish my game first though...

Friday, October 14, 2016 at 2:10:19 PM
chadorireborn 62.4k rep

Halleluiah! Scirra this is very generous!!! That's it, I'll be a loyal Construct 2 game developer.

Promotion plus C3 . I can't wait!!! ;-)

Friday, October 14, 2016 at 2:12:37 PM
Mike Mead 2,454 rep

Aww shucks, guys. :)

Friday, October 14, 2016 at 2:13:01 PM
garrettmickley 1,243 rep

This is really cool and a very generous offer. I will definitely send my press kits over as I complete games that were built in Construct 2 (I've got at least 2 in planning stages that will be worthy).

Friday, October 14, 2016 at 2:44:31 PM
Laura_D 1,525 rep

Cue explosions in my various inboxes!
Please bear in mind guys that there is only one of me and literally boat-loads of you guys. If I don't reply immediately, please be patient.
Also, if you send me an almost empty email with a random link A: It looks like spam, B: it'll fall down my priorities list - it's a two way thing this promotion lark, so help me to help you!

Friday, October 14, 2016 at 2:59:35 PM
Discmach 3,610 rep

Maybe not all the details are in the above post, but doesn't this move benefit yourselves more than the devs?
Our stuff will get posted on the Scirra related pages - but those who check out the pages are other Scirra devs or potential indie gamers looking for software.
Doesn't seem much outreach beyond this group - the group we need to see our games for purchase/play etc.

Friday, October 14, 2016 at 4:28:31 PM
glerikud 21.1k rep

Awesome :) It great to see that Scirra gives this opportunity to it's users.

Friday, October 14, 2016 at 4:33:22 PM
Lordshiva1948 42.7k rep

Laura nice offer and welcome to Scirra

Friday, October 14, 2016 at 4:34:27 PM
TheRealDannyyy 46.2k rep

First of all, thanks for offering such an amazing thing to us C2 developers!
I'm sure that this will be a huge help for all of us C2 indie devs.

I have one particular question towards the guidelines that I'd like to ask.
Are we allowed to request a promotion for games that are 16[plus],
basically games without your average "happy theme" and with rather serious interaction between fictional characters?

What I mean by "serious interaction between fictional characters" is that for example in my case, a game with a fictional war setting were humans fight and occasionally kill other humans.
(Of course it won't contain hate-speech or high detail images/videos of e.g. dead bodies or generally inappropriate heavy violence.)

Friday, October 14, 2016 at 4:54:27 PM
Kyatric 73.8k rep

"Great move!
It's about time that Scirra promotes its user base. I'm looking forward to see more Construct 2 projects."

"Maybe not all the details are in the above post, but doesn't this move benefit yourselves more than the devs?
Our stuff will get posted on the Scirra related pages - but those who check out the pages are other Scirra devs or potential indie gamers looking for software.
Doesn't seem much outreach beyond this group - the group we need to see our games for purchase/play etc."

=> For people unaware (like in the first comment apparently), Scirra has been promoting C2 made games through their social networks for years now.

How is "this move" supposed to benefit Scirra more than the devs ?

On the one hand, maybe they will get "free blog" written for them, but on the other hand I have to agree that I found an article/feedback like the author of Klang gave to be pretty fine.
From the dev's perspective, your game is featured on Scirra's social networks, networks followed by devs, journalists, bots, a community that retweets/reposts to "curate content" around/about game making.

How many of the people who follow Scirra are gamers ? Isn't that the population you would want your game to reach anyway ?

I can tell from being retweeted on a regular basis when I'm posting the "What you may have missed" every month that new people find about my account and content and that there is a lot of variety in the people who retweet/follow thanks to those retweets (I'm not into FB, so I don't post on it, but I guess the reach/exposure is as great on there).

And also, this blog post is just filled with good advices about how to present your game/yourself/your company as professionally and clearly as possible to get attention.
Common sense but common sense isn't that common on the internet.

Friday, October 14, 2016 at 5:33:50 PM
wallabe 683 rep

Amazing decision :)

Friday, October 14, 2016 at 7:48:50 PM

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